Rory Sutherland: An Austrian School of Marketing
Rory Sutherland, Vice-Chairman Ogilvy UK, is a peerless marketing authority, revered throughout the business world. He published a blogpost with the title Wanted — an Austrian School of Marketing. In praxeology, subjective value theory, customer sovereignty, and ordinal value stacks, he
How to Think Straight about Bitcoin’s Social Costs and Benefits
Building a bridge is costly: It takes labor and machinery and raw materials that have alternative uses. Does it follow that building it is a waste? No. Waste occurs when the cost incurred exceeds the benefit attained. Cost greater than
The New Canadian Despotism
With its recent crackdown on protesting truck drivers, Canada’s government has shown that it is an enemy of liberty, and there is little hope under the current government that we shall ever see a return of any of the libertarian principles that